Branding Terminology

When you dive into the world of branding, all the branding terms that are used can be confusing. You may have questions such as what they mean, what the differences between terms are or how different branding terms relate to each other.

This branding glossary consists of lots of terms and concepts that will expand your knowledge about branding and in case you're building your brand, will help you with your brand identity.

Feel free to let us know if you're missing anything!